“‘Our Father in the heavens, let your name be sanctified. Let your Kingdom come. Let your will take place, as in heaven, also on earth." Matthew 6:9, 10.
"By the late 1920’s, God’s people discerned the significance of what Isaiah had stated some 2,700 years earlier. Regarding Jehovah he said: “This is how you led your people, to make a majestic name for yourself.” (Isa. 63:14) The Bible Students understood that the primary issue was, not personal salvation, but the sanctifying of God’s name. (Isa. 37:20; Ezek. 38:23) In 1929, the book Prophecy summed up that truth, stating: “Jehovah’s name is the most vital issue before all creation.” This adjusted understanding further motivated God’s servants to witness about Jehovah and to clear his name of slander."